ClassPass
I started at ClassPass in 2014 as employee number 40, my counterpart Kara Yeomans will claim she was #40, but that was never fact checked so I stand by my declaration. I digress! I joined the team as the first full-time design hire and I focused on all things brand. Along with my cross-functional partners I worked to develop a consistent brand experience across all of our marketing channels. Throughout my time there we always strived to push the brand further, it was a constant evolution. My biggest accomplishment while at ClassPass was developing the social creative direction which contributed to an increase of 120k followers.
Social
Art Direction
